You have just undermined everything you said

You have just undermined everything you said

You have just undermined everything you have been saying for the past 5mins! I was engrossed in a talk yesterday about mental health. Very fitting seeing as today is World Mental Health Day. The speaker covered how we all have a responsibility to ensure better mental...
Stop letting Fred distract you

Stop letting Fred distract you

​Why you might not have your ideal client nailed like you thought. Understanding your client is central to your business. Not just marketing but every element of your business. But I am sure you know that. What you may not know is that quite often your ideal client...
LinkedIn Managed Service is the DEVIL 😈

LinkedIn Managed Service is the DEVIL 😈

Should you outsource your LinkedIn? Warning .. you may not like what you read next. I went for coffee with a man this morning who was explaining his LinkedIn as a managed service business. This afternoon I watched a webinar where the LinkedIn trainer was adamant that...
Love is a selfish concept

Love is a selfish concept

When you are asked what you love about another person, it is most likely you will say things like  ‘He makes me feel like I am the only one that matters’, ‘When I am with him I feel secure’, or even ‘I am a better person when I am with him’. This dawned on me as...
Stop focusing on lead gen

Stop focusing on lead gen

Stop focusing on lead generation.Say whaaat?? Are you mad Kelli?Notice I said focusing rather than stopping altogether. In the startup phase, especially for unfunded businesses, it is highly likely and massively reasonable that you gravitated towards free and low cost...